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PROJECT DETAILS

Funding Scheme EuroStar
Call for Proposal
E!4717
Partner Country DE IT FR
Duration 2011-2013

The territorial localisation systems that are currently available have proven to mostly be able to improve people’s lives: thinking of GPS, automobile navigation systems, or digital cameras and integrated GPS systems.

In recent years, web services and web applications appropriate for to the business sector and the public sector have been made available – Viamichelin, Mappy, Google Maps, PagineGialle. However, despite the large availability of market applications, there is still a gap which needs to be filled in order to improve interaction between a single user and a business.

The LEILAS project intends to particularly offer a number of innovative services that can take advantage of the high potential offered by Web 2.0. This enables new ways to benefit from information about the business sector, especially companies, and requests from individual users.

My.biz in particular aims to carry out researches on the identification and location referencing of companies on Italian territory by elaborating algorithms that record every reference of a certain place – an address, a point of interest with the exact spatial coordinates. But also by creating a set of services and portals that will enable an enhanced navigation experience and augmented navigation experience.

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